Digital Audi

Customer relationship Management tool

Audi wanted to create an online portal to enable their customers to interact directly with their CRM data as stored on their supply-chain SAP information system.

Arc2 was brought in to help in a Technical Project Management capacity and to manage code integration of multiple teams of internal and third-party developers across both web and mobile platforms. Arc2 implemented code repositories and code deployment strategies in order to ensure smooth communication and co-working between all parties, as well as the merging of code from various vendors into a seamless whole. In addition Arc2 handled all of the social-media integration: Facebook App, Twitter and Youtube channel integration.

Arc2 also built the mobile site as a sister platform to integrate with the back-end systems for the main website portal.

Our reputation for excellence in delivery on tight and experience in systems integration (with SOAP for SAP) deadlines is what convinced the agency in charge of the project, Ogilvy&Mather, to enlist our help in achieving their client’s goals.